Area Profiles


Jumeirah Beach Residence (JBR)

Jumeirah Beach Residence is a popular beach front residential development comprising of numerous hotels as well as residential apartment buildings. JBR is built over an ocean-front promenade called “The Walk” which is lined with retail outlets, restaurants, cafés and hotels. This is a truly bustling area making it a great choice for  young professionals or those who wish to feel like they are always on holiday. View our range of serviced apartment options in JBR here.

Palm Jumeirah

Palm Jumeirah is the world’s largest man-made island in the shape of a palm tree. There are two main types of accommodation: medium-rise apartment blocks on the trunk, most with communal beach access, and expensive villas with private beaches and pools on the fronds. The apartments here are popular and prices remain stable due to limited supply. This are is perfect for anyone looking for luxurious, resort style living whilst being only minutes away from the action of surrounding areas. Want to know more? Click here for all you need to know about The Palm Jumeriah courtesy of Wikipedia.


The Dubai Marina is the world’s largest man made marina covering over 4 sq. km . It’s an extremely popular area featuring some of the world’s tallest towers. Located in the Marina is the famous Marina walk which is over 5km long and features 100’s of different cafes and restaurants. Some other attractions in the Marina include the Dubai marina Mall and the Marina Yacht club. This is a truly cosmopolitan area offering residence and visitors loads of sightseeing and entertainment. This area is the perfect choice for singles or young families. View our full range of Marina serviced apartment options here.

Jumeirah Lake Towers (JLT)

JLT is a family friendly area comprising of both residential and commercial high rise towers. Situated on the opposite side of Sheikh Zayed Rd from Dubai Marina JLT features 2 substantial lakes and a great size park. Around the lakes is a promenade filled with numerous restaurants and cafes along with plenty of walkways and child friendly areas. This area is fast becoming one of Dubai’s most desirable and in demand spots.


Dubai Downtown is a hip and bustling are which is very popular with Dubai’s up-and-comers. It is also an area that caters to families with children’s play areas, walk ways and places of interest.  It features the world’s largest shopping mall as well as being home to the world famous Burj Khalifa along with countless restaurants. The main type of accommodation here is standard as well as serviced apartments. Being located next to DIFC this area is very popular with workers in the financial industries. 


The DIFC (Dubai International Financial Centre) residential district offers a luxurious choice of accommodation options suited to both young professional and families. A perfect option for anyone working in the Sheik Zayad Road, DIFC or Downtown this area is home to many galleries and eateries of Gate Village as well as being only minutes from Dubai Mall. View our full range of serviced apartments available in DIFC here.

 Considering buying in one of these areas? Check out all the New Off-Plan Projects now available.